Â
MBA-level marketing training designed specifically for creative professionals.
Â
Already an MSC student? Login here >>
Designers, creative directors, photographers, writers, artists, makers, and other creative professionals...Â
Your creativity + our strategy trainings = marketing mastery to outshine all your competition!
âď¸âď¸âď¸âď¸âď¸
âIf you are a creative you need this course, so great to work with someone who understands how creatives think in regards to their business!â
- KV ALLEN, ROCHESTER
âď¸âď¸âď¸âď¸âď¸
âIt all makes so much sense and feels so attainable when Ericka guides the process. Each segment built upon the next to reveal how to create a holistic brand story and marketing strategy. I never took marketing in college so I loved learning about basic principles of brand marketing like content pillars, emotional resonance, and brand marketing funnel.â
-Â JD, NORTH CAROLINA
Â
âď¸âď¸âď¸âď¸âď¸
âI am blown away by the class, and honestly, I have already started to put some of the storytelling fundamentals in use in a conversation I had YESTERDAY!â
- K LEWIS, NORTH CAROLINA
Â
âď¸âď¸âď¸âď¸âď¸
âI've done a lot of other well-known business programs out there, but believe me when I tell you Ericka's is the best"
-Â JDD, HOUSTON
 Â
âď¸âď¸âď¸âď¸âď¸
âThis course is very well done and a great value. Youâll learn so much about building your brand and brand story. Itâs provided in a format that was varied and interesting and includes great speakers and consistent support from the instructor.â
-Â D CLONEY, MARYLAND
Â
MEET YOURÂ INSTRUCTOR
Hi, Iâm Ericka đÂ
I'm a designer, educator, and brand strategist obsessed with how the built environment shapes our human experience.
Over a 25 year global career, I've worked with culture-shifting brands including Airbnb, Tag Heuer, Estee Lauder, and Procter & Gamble.
And I've trained creative professionals from around the world (like you!) how to grow their business and their careers through story-driven marketing.Â
Join us in Marketing School for Creatives and learn how to tell stories that sell.
Curious if MSC is right for you?
Â
 We've created a quick, free video masterclass to introduce you to a sample of what you'll learn in Marketing School for Creatives.
Watch the FREE MasterclassÂ
Join a global cohort of creatives learning exactly how to grow their businesses and their careers in Marketing School for Creatives.Â
Â
You'll learn how to craft a compelling brand story, polish your visual branding, and build a powerful, actionable marketing strategy that will get your creative business heard and HIRED.
Join Us!